Q. We have a product that would be great for QVC and HSN, The Home Shopping Network.
Why do we need Star selling? Can't we do it ourselves?
A. Certainly, you can submit your product directly. Our clients hire us because of our relationships with key personnel and our ability to create packages, compelling, effective, on-air presentations and how to maximize our client's business. We know how to navigate internal systems, avoid landmines, and generate maximum sales that save our clients from costly errors.
Q. How is Star Selling compensated? Are there any upfront fees for your services?
A. Star Selling is paid commission based on the sales performance of our client’s product. There are no up-front fees. Our relationship with our client becomes a "partnership", with all of us working toward the same goal. If our clients are not successful, neither are we.
Q. We are selling our product on QVC and HSN. We think it would be fantastic for a spot or infomercial. How can you help us?
A. If your product is appropriate for a spot or infomercial we have people to script, direct, and produce your spot or infomercial and distribute your product.
Q. What type of products work on QVC, HSN or television in general?
A. Products that require demonstration, solve an everyday or common problem, have broad appeal, and are unique and special are very well suited to the TV medium.
Q. Are there any particularly hot categories?
A.Especially successful product categories follow trends. At the moment we are particularly interested in jewelry, apparel, accessories, handbags, beauty and personal care. As far as we know we are the only reps specializing in beauty/personal care on shopping channels.
Q. Does every product sold on QVC or HSN sell out?
A.Contrary to popular perception, a high percentage of products on television do not reach anticipated sales. That is why our clients hire us. Our extensive expertise provides our clients every opportunity to best position and present their products.
Q. Our items are handmade. Would they be right for television?
A. Television products are directed at the mass market. To meet demand, all goods sold need to be mass produced.
Q. What is the difference between a spot and an Infomercial?
A. A spot is typically 30-60 seconds. An Infomercial occupies a 30 minute time slot.
Q. Why couldn't we make our own commercial? Why would we need you?
A. Since there is no money to front and we have a proven track record, why would you want to do it yourself? Our clients benefit from our industry relationships and experience. We take pride in saving our clients time, money and from making costly mistakes. There is an art and science to producing an outstanding spot or infomercial. In addition to the cost both of producing a spot or infomercial, there are media expenses. Our team knows the industry extensively and intimately. We can work for you, placing and presenting your product for sale.
lianne@starsellinginc.com 310 541 8477